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SEO For Dummies
Your fully updated guide to search engine optimization
Packed with tips, tricks, and secrets, SEO For Dummies shows you how to create and maintain a website that ranks at the top of search engines and drives high-volume traffic. Using plain-English explanations and easy-to-follow instructions, this friendly guide helps you come to grips with search engine basics—what they are, which ones are important, and how to get started—and build a search-engine-friendly site.
SEO is an integral part of getting a site to rank in the various search engines in order to attract potential customers. In the new edition of this bestselling guide to search engine optimization, you’ll learn the ins and outs and best practices of successful SEO in order to make your website content more search-engine friendly so that it ranks higher among searches and draws the masses. Covering the latest information on pay-per-click options, using social media to boost your profile, and managing your platform and reputation to positively impact your search engine rankings, this hands-on guide is the fun and friendly place to start learning how to move your site to the top of the rankings. Develop a search strategy and use local search capabilities Build sites that increase your search visibility Analyze results with updated tracking tools Maximize content marketing strategies
If you’re asking yourself the essential question of “how do I get people to visit my site,” you’ve come to the right place!
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Informational It’s very detailed, much much much more detailed than SEO Step-by-Step by Caimin Jones. I haven’t put the information learned in SEO for Dummies into practice, but the author does admit outright that the reader won’t be able to maximize SEO simply by reading the book. The author writes that he realizes his audience is most small business owners and that this book should help give them a clue about the SEO-maximization company they’re hiring. That was kind of disappointing, in spite of the intense detail given in this book.
Money very well spent ! As a former webmaster and web site developer, this gives the average web designer / owner great advice on how to get maximum exposure, without having to pay the often outrageous and unnecessary SEO fees that some ” bandit ” companies are charging.Worth every penny, if you are designing, or own a website !
AWESOME-ORGANIZED-definately not just for dummies! This book is a FANTASTIC overview, definitely deep/detailed enough to get a GREAT start with SEO.It is not for Dummies for sure – much more than a simple overview. Well-organized.I HIGHLY recommend this book.